Develop a focused plan with clear goals, target audiences, and actionable steps to drive success.
“ At Equinox Films, we hold that creativity sparks innovation. As a full-spectrum creative firm,
we excel in converting ambitious ideas into engaging results. “
About
Equinox Films
About Us
Welcome to Equinox — Where storytelling meets excellence Equinox has shaped some of India’s most memorable and culturally defining commercials — from the iconic Hamara Bajaj anthem to the celebrated Happydent White film, the unforgettable Hippo campaign, and Airtel’s ads that became a phenomenon of their own. Our work hasn’t just reflected the evolution of Indian advertising — it has helped shape it. What drives us is simple: the belief that great storytelling never goes out of style. Equinox has always been home to a diverse family of directors, each with a distinct cinematic voice and a shared obsession with craft.
Equinox is home to Sumantra Ghosal, Ram Madhvani, Deb Medhekar, Nitin Parmar, Sandeep Modi, Tanvi Gandhi, and Anurag Baruah — filmmakers who continues to shine across emotion, humour, fashion, beauty, lifestyle, drama, musicality, and everything in between. Steering this ecosystem of creativity is Manoj Shroff, our Executive Producer. Manoj’s journey from assistant to director to EP has shaped the culture of Equinox — where imagination and precision coexist. His ability to anticipate, organise and execute keeps Equinox fast, focused and fearless, freeing our directors to do what they do best: make exceptional films. Equinox has partnered with every major brand and advertising agency in India, across more than 3,000 campaigns, from emotionally rich narratives to edgy comedy, from earthy realism to high-fashion gloss, from timeless to trendsetting. Some of those trends even began with us. Our work has been celebrated at Cannes, Clio, London International, Adfest, and the Abby’s, and Equinox remains the only production house in India to win the IAAFA Best Production House award three years in a row. But awards aren’t the point — longevity is. In an industry driven by the “next best thing,” our biggest achievement is the loyalty of our clients and agencies, who return to us year after year. Because when storytelling meets excellence, the work speaks for itself. And that’s what Equinox has always stood for — and always will.
Our Values
We firmly believe in the transformative power of honesty and transparency. These values support our ability to create exceptional and meaningful work that sparks inspiration.
3D Illustration Values 
Building Strong, Supportive Teams
To build strong, supportive teams within a design agency, clearly define project goals and roles, ensuring everyone knows their responsibilities. Foster open communication and mutual respect to create a collaborative atmosphere. Provide opportunities for professional growth to enhance skills and creativity.
Commitment to Excellence
To uphold a commitment to excellence in a creative agency, consistently strive for the highest standards in every project and task. Foster meticulous attention to detail and drive continuous improvement through regular feedback and training. Recognize and celebrate achievements that showcase exceptional quality and performance.
Customer-Centric Focus
To maintain a customer-centric focus in a creative agency, prioritize understanding and addressing the unique needs and preferences of each client. Continuously seek feedback to refine our services and tailor creative solutions that provide exceptional value. Cultivate a culture where client satisfaction is the ultimate measure of success.
Develop a focused plan with clear goals, target audiences, and actionable steps to drive success.
Develop a focused plan with clear goals, target audiences, and actionable steps to drive success.
faq
Frequent Queries, Quick Fixes
Whether you have specific questions or need general information, our FAQ section is here to help. From details about our services to guidance on choosing the right plan
Our agency specializes in a range of creative services including branding, graphic design, web design, digital marketing, social media management, and content creation.
Our agency specializes in a range of creative services including branding, graphic design, web design, digital marketing, social media management, and content creation.
Our agency specializes in a range of creative services including branding, graphic design, web design, digital marketing, social media management, and content creation.
Our agency specializes in a range of creative services including branding, graphic design, web design, digital marketing, social media management, and content creation.
Our agency specializes in a range of creative services including branding, graphic design, web design, digital marketing, social media management, and content creation.
Our agency specializes in a range of creative services including branding, graphic design, web design, digital marketing, social media management, and content creation.
OUR PRODUCERS
Amita Madhvani
Co-Founder | CEO
Amita Madhvani is a film producer, entrepreneur, and creative leader who has shaped some of India’s most powerful screen narratives while redefining the business of content, advertising, and immersive entertainment. As Co-Founder and CEO of Equinox Films, Ram Madhvani Films, and Equinox VR, she drives storytelling and innovation across commercials, feature films, streaming series, and future-tech platforms.
Amita began her career in 1986 at Equinox Films as a production intern, quickly rising through the advertising world with roles at Chaitra (Leo Burnett) and Ogilvy. These early experiences immersed her in filmmaking, production management, and creative operations — shaping her reputation as a meticulous, people-focused, and business-strong producer. .
Her entrepreneurial instinct led to ventures such as Dance Bazaar Pvt. Ltd. (2005), which pioneered large-scale Bollywood-themed experiential events for global audiences, and BALANCE (2010), a wellness and movement studio offering dance, music, yoga, and martial arts. These ventures embodied her philosophy of blending creativity, culture, and community. .
Returning to long-format content, Amita became a prominent voice in Indian cinema and streaming. She contributed to Let’s Talk (2002) and later produced the acclaimed feature Neerja (2016), starring Sonam Kapoor and Shabana Azmi, which won the National Award and became a milestone in contemporary Hindi cinema. .
She went on to co-create and produce the International Emmy-nominated series Aarya (Seasons 1–3) featuring Sushmita Sen, followed by the Netflix thriller Dhamaka starring Kartik Aaryan and Mrunal Thakur. Most recently, she produced The Waking of a Nation, a powerful cinematic exploration of colonial injustice rooted in the events of the Jallianwala Bagh massacre. .
As a producer, Amita is known for empowering talent, nurturing emotionally honest storytelling, and leading teams with empathy, precision, and business clarity. Her work elevates narratives centered on truth, courage, and social relevance. .
Expanding beyond films, Amita is also shaping the future of immersive content through Equinox VR, where she is spearheading virtual production, immersive media, and gaming — including the creative co-production of the upcoming MOBA-style game GuruDharma.
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Amita began her career in 1986 at Equinox Films as a production intern, quickly rising through the advertising world with roles at Chaitra (Leo Burnett) and Ogilvy. These early experiences immersed her in filmmaking, production management, and creative operations — shaping her reputation as a meticulous, people-focused, and business-strong producer. .
Her entrepreneurial instinct led to ventures such as Dance Bazaar Pvt. Ltd. (2005), which pioneered large-scale Bollywood-themed experiential events for global audiences, and BALANCE (2010), a wellness and movement studio offering dance, music, yoga, and martial arts. These ventures embodied her philosophy of blending creativity, culture, and community. .
Returning to long-format content, Amita became a prominent voice in Indian cinema and streaming. She contributed to Let’s Talk (2002) and later produced the acclaimed feature Neerja (2016), starring Sonam Kapoor and Shabana Azmi, which won the National Award and became a milestone in contemporary Hindi cinema. .
She went on to co-create and produce the International Emmy-nominated series Aarya (Seasons 1–3) featuring Sushmita Sen, followed by the Netflix thriller Dhamaka starring Kartik Aaryan and Mrunal Thakur. Most recently, she produced The Waking of a Nation, a powerful cinematic exploration of colonial injustice rooted in the events of the Jallianwala Bagh massacre. .
As a producer, Amita is known for empowering talent, nurturing emotionally honest storytelling, and leading teams with empathy, precision, and business clarity. Her work elevates narratives centered on truth, courage, and social relevance. .
Expanding beyond films, Amita is also shaping the future of immersive content through Equinox VR, where she is spearheading virtual production, immersive media, and gaming — including the creative co-production of the upcoming MOBA-style game GuruDharma.
Manoj Shroff
Executive Producer | Executive Business Head
Manoj is a highly respected producer at Equinox Films, with a career spanning several decades in the world of Indian advertising films. Starting his journey as a summer trainee in 1992, Manoj quickly rose through the ranks, gaining valuable experience under the mentorship of renowned directors Sumantra Ghosal and Ram Madhvani throughout the 1990s. During this period, he directed over 80 commercials, establishing himself as a skilled and creative force in the industry.
In 2003, Equinox Films was at a pivotal moment, poised for significant growth. The company needed a leader who could balance both the creative and financial aspects of production, and Manoj Shroff was the perfect fit. Transitioning to the role of Producer, Manoj brought his deep understanding of the director's vision and his business acumen to guide Equinox Films into a new era.
Under his leadership, Equinox not only introduced a wave of young directorial talent but also produced a series of award-winning commercials, including the iconic Happydent ad, which remains a cherished example of creative advertising.
In 2012, Manoj played a key role in giving Equinox an international edge by spearheading the partnership between Great Guns London and Equinox India, resulting in the formation of GreatGuns@Equinox. This collaboration combined the strengths of two leading production houses across the continent, further solidifying Equinox's position in the global market.
Manoj's career trajectory is remarkable not only for his professional achievements but also for his loyalty to Equinox Films. From a fledgling director in 1998 to one of the most respected producers in the industry today, Manoj's growth has been inextricably linked with the growth and success of Equinox Films.
Manoj Shroff's leadership continues to drive Equinox forward, ensuring that the company remains at the forefront of the industry while staying true to its creative roots.
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In 2003, Equinox Films was at a pivotal moment, poised for significant growth. The company needed a leader who could balance both the creative and financial aspects of production, and Manoj Shroff was the perfect fit. Transitioning to the role of Producer, Manoj brought his deep understanding of the director's vision and his business acumen to guide Equinox Films into a new era.
Under his leadership, Equinox not only introduced a wave of young directorial talent but also produced a series of award-winning commercials, including the iconic Happydent ad, which remains a cherished example of creative advertising.
In 2012, Manoj played a key role in giving Equinox an international edge by spearheading the partnership between Great Guns London and Equinox India, resulting in the formation of GreatGuns@Equinox. This collaboration combined the strengths of two leading production houses across the continent, further solidifying Equinox's position in the global market.
Manoj's career trajectory is remarkable not only for his professional achievements but also for his loyalty to Equinox Films. From a fledgling director in 1998 to one of the most respected producers in the industry today, Manoj's growth has been inextricably linked with the growth and success of Equinox Films.
Manoj Shroff's leadership continues to drive Equinox forward, ensuring that the company remains at the forefront of the industry while staying true to its creative roots.
Rhea Prabhu
Producer
Rhea Prabhu is a dynamic Producer at Equinox Films, representing the millennial generation’s drive for innovation and creativity in the media industry. Initially uncertain about her career path, Rhea chose to pursue a degree in mass communication, intrigued by the transformative impact of digital technology on media and social behavior.
Her academic journey at Xavier’s Institute of Communication in Mumbai was marked by active involvement in various facets of media, including journalism, advertising, documentary filmmaking, and marketing. This hands-on approach allowed her to gain a broad understanding of the industry. During her time at Xavier’s, Rhea also organized the institute’s first student-initiated media festival, showcasing her leadership and organizational skills.
Upon completing her studies, Rhea's interest in production led her to an internship at Equinox Films, where she quickly demonstrated her potential. Over her 12-year tenure with Equinox, she has experienced significant professional growth, gaining deep insights into the technical and emotional aspects of filmmaking.
Rhea's role as Director's Assistant on the feature film Neerja, working closely with Ram Madhvani, was a pivotal moment in her career. It highlighted her leadership abilities, crisis management skills, and her respect for the filmmaking process. Her contributions to the project underscored her value to the organization, proving her to be a vital part of the team.
This led to her climbing up the ladder and pursue the challenging role of being Producer. Since 2016, Rhea has produced multiple ads for Equinox across the panel of directors.
She has also been Co - Executive Producer on two seasons of Aarya - a web series for Disney+ Hotstar and Dhamaka - a movie for Netflix – both with Ram Madhvani.
Today, as a Producer, Rhea Prabhu continues to thrive in her chosen profession, bringing passion, dedication, and a millennial perspective to every project she undertakes. Her journey reflects a commitment to excellence and a strong belief in the power of storytelling through film.
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Her academic journey at Xavier’s Institute of Communication in Mumbai was marked by active involvement in various facets of media, including journalism, advertising, documentary filmmaking, and marketing. This hands-on approach allowed her to gain a broad understanding of the industry. During her time at Xavier’s, Rhea also organized the institute’s first student-initiated media festival, showcasing her leadership and organizational skills.
Upon completing her studies, Rhea's interest in production led her to an internship at Equinox Films, where she quickly demonstrated her potential. Over her 12-year tenure with Equinox, she has experienced significant professional growth, gaining deep insights into the technical and emotional aspects of filmmaking.
Rhea's role as Director's Assistant on the feature film Neerja, working closely with Ram Madhvani, was a pivotal moment in her career. It highlighted her leadership abilities, crisis management skills, and her respect for the filmmaking process. Her contributions to the project underscored her value to the organization, proving her to be a vital part of the team.
This led to her climbing up the ladder and pursue the challenging role of being Producer. Since 2016, Rhea has produced multiple ads for Equinox across the panel of directors.
She has also been Co - Executive Producer on two seasons of Aarya - a web series for Disney+ Hotstar and Dhamaka - a movie for Netflix – both with Ram Madhvani.
Today, as a Producer, Rhea Prabhu continues to thrive in her chosen profession, bringing passion, dedication, and a millennial perspective to every project she undertakes. Her journey reflects a commitment to excellence and a strong belief in the power of storytelling through film.
Annum Waris
Producer
Annum Waris is an accomplished producer at Equinox Films, one of India's premier production houses known for its high-quality commercials, music videos, and brand films. With a keen eye for detail and a passion for storytelling, Annum has firmly established herself as a meticulous producer, ensuring that every project she oversees meets the highest standards of creativity and execution.
Her journey in filmmaking began with roles at MTV and Footcandles Films, where she honed her skills in organization and production management. Her ability to navigate the complexities of large-scale productions saw her quickly rise through the ranks. Transitioning from a Director’s Assistant to a Producer, Annum refined her leadership and problem-solving abilities, adeptly managing complex productions while preserving creative integrity.
At Equinox Films, Annum has been instrumental in the creative development of several high-profile campaigns, including the acclaimed "Har Ek Friend" and a series of Airtel commercials featuring the iconic Airtel 4G Girl. She has also spearheaded production for multiple celebrity-led projects such as "Mana Vinoda Vishvam" for Hotstar starring superstar Ram Charan, as well as a series of IPL commercials with the legend MS Dhoni — showcasing her ability to deliver under tight schedules and budgets without compromising on creativity. Her leadership and problem-solving skills under pressure are a testament to her excellence in the field.
During the COVID-19 pandemic, Annum rediscovered the art of production, leading the charge in organizing remote shoots across the country. Her forward-thinking approach enabled the team to adapt to unprecedented challenges, maintaining high-quality output while keeping safety at the forefront.
Her systematic yet creative approach, combined with empathetic leadership, fosters a collaborative work environment. With a proven track record and unwavering dedication to storytelling, Annum Waris continues to be a leading force at Equinox Films — ready to take on ambitious projects and drive innovation across the industry.
Read More
Her journey in filmmaking began with roles at MTV and Footcandles Films, where she honed her skills in organization and production management. Her ability to navigate the complexities of large-scale productions saw her quickly rise through the ranks. Transitioning from a Director’s Assistant to a Producer, Annum refined her leadership and problem-solving abilities, adeptly managing complex productions while preserving creative integrity.
At Equinox Films, Annum has been instrumental in the creative development of several high-profile campaigns, including the acclaimed "Har Ek Friend" and a series of Airtel commercials featuring the iconic Airtel 4G Girl. She has also spearheaded production for multiple celebrity-led projects such as "Mana Vinoda Vishvam" for Hotstar starring superstar Ram Charan, as well as a series of IPL commercials with the legend MS Dhoni — showcasing her ability to deliver under tight schedules and budgets without compromising on creativity. Her leadership and problem-solving skills under pressure are a testament to her excellence in the field.
During the COVID-19 pandemic, Annum rediscovered the art of production, leading the charge in organizing remote shoots across the country. Her forward-thinking approach enabled the team to adapt to unprecedented challenges, maintaining high-quality output while keeping safety at the forefront.
Her systematic yet creative approach, combined with empathetic leadership, fosters a collaborative work environment. With a proven track record and unwavering dedication to storytelling, Annum Waris continues to be a leading force at Equinox Films — ready to take on ambitious projects and drive innovation across the industry.
OUR DIRECTORS
Ram Madhvani
Founder | Chairman | Film-Maker
Ram Madhvani is one of India’s most innovative and boundary-pushing filmmakers, seamlessly bridging cinema, streaming, and advertising. He is among the few Indian creators to have achieved a rare trifecta of recognition across all three formats — a National Film Award (Neerja), an International Emmy nomination (Aarya), and a Cannes Lion (Happydent).
Ram first rose to prominence in advertising, where his craftsmanship and storytelling instinct quickly set him apart. Over the years, he has created some of India’s most memorable commercials, including Happydent, Bisleri, Hippo, Airtel’s Har Ek Friend Zaroori Hota Hai, Kindle, Coca-Cola, and many others. His Happydent commercial won two Cannes Lions and, along with his ad for Parle LMN, was featured in Shots magazine’s Top 20 commercials of the last 20 years. Ranked among the Top 10 Directors in the Asia Pacific (2007) and 11th among the most awarded directors worldwide by the Gunn Report, Ram was also appointed President of the Jury – Film Craft at Adfest Bangkok (2011).
His feature film debut, Let’s Talk, premiered at the Locarno Film Festival and won Best Debut Director and Best Actor at the Srinivas Gollapudi National Awards. He followed with Neerja, which received widespread critical and commercial acclaim and swept the 2017 awards season, including Best Film and Best Director across every major platform, along with the National Award for Best Feature Film (Hindi).
With his transition into streaming, Ram expanded his storytelling canvas even further. Under Ram Madhvani Films (RMF), he co-created, co-produced, and co-directed the Emmy-nominated series Aarya for Disney+ Hotstar, serving as showrunner across Seasons 1, 2, and 3. He also directed the Netflix feature Dhamaka in collaboration with RSVP Movies.
Most recently, Ram created and directed The Waking of a Nation, now streaming on Sony LIV. From Let’s Talk to Neerja, Aarya, Dhamaka, and The Waking of a Nation, he has consistently delivered emotionally charged, socially relevant narratives with cinematic finesse.
Never one to be confined by convention, Ram continues to experiment with form and technology, including his latest short experimental work — a VR experience based on the Bhagavad Gita using AI, pushing the boundaries of immersive storytelling.
Alongside his contributions to cinema and streaming, Ram remains deeply connected to his first love — advertising. Through Equinox Films, he has built one of India’s most respected advertising production houses, home to a distinguished panel of directors and producers who work with some of the biggest brands and agencies in the country.
Driven by curiosity, artistic rigour, and an unshakeable belief in the power of emotion, Ram Madhvani continues to shape the language of modern Indian storytelling — on every screen, in every format.
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Ram first rose to prominence in advertising, where his craftsmanship and storytelling instinct quickly set him apart. Over the years, he has created some of India’s most memorable commercials, including Happydent, Bisleri, Hippo, Airtel’s Har Ek Friend Zaroori Hota Hai, Kindle, Coca-Cola, and many others. His Happydent commercial won two Cannes Lions and, along with his ad for Parle LMN, was featured in Shots magazine’s Top 20 commercials of the last 20 years. Ranked among the Top 10 Directors in the Asia Pacific (2007) and 11th among the most awarded directors worldwide by the Gunn Report, Ram was also appointed President of the Jury – Film Craft at Adfest Bangkok (2011).
His feature film debut, Let’s Talk, premiered at the Locarno Film Festival and won Best Debut Director and Best Actor at the Srinivas Gollapudi National Awards. He followed with Neerja, which received widespread critical and commercial acclaim and swept the 2017 awards season, including Best Film and Best Director across every major platform, along with the National Award for Best Feature Film (Hindi).
With his transition into streaming, Ram expanded his storytelling canvas even further. Under Ram Madhvani Films (RMF), he co-created, co-produced, and co-directed the Emmy-nominated series Aarya for Disney+ Hotstar, serving as showrunner across Seasons 1, 2, and 3. He also directed the Netflix feature Dhamaka in collaboration with RSVP Movies.
Most recently, Ram created and directed The Waking of a Nation, now streaming on Sony LIV. From Let’s Talk to Neerja, Aarya, Dhamaka, and The Waking of a Nation, he has consistently delivered emotionally charged, socially relevant narratives with cinematic finesse.
Never one to be confined by convention, Ram continues to experiment with form and technology, including his latest short experimental work — a VR experience based on the Bhagavad Gita using AI, pushing the boundaries of immersive storytelling.
Alongside his contributions to cinema and streaming, Ram remains deeply connected to his first love — advertising. Through Equinox Films, he has built one of India’s most respected advertising production houses, home to a distinguished panel of directors and producers who work with some of the biggest brands and agencies in the country.
Driven by curiosity, artistic rigour, and an unshakeable belief in the power of emotion, Ram Madhvani continues to shape the language of modern Indian storytelling — on every screen, in every format.
Deb Medekar
Director
Once upon a time in the land of Equinox there was neither long hair nor tattoos. Until Deb Medhekar came along.
Deb’s distinctive hairdo (or the lack of it) points us back to its origins at the anti-everything institute in Pune (FTII) where Deb acquired his characteristic hands-on, quirky-graphic aesthetic which allows him to deal with heavy visual effects while retaining a certain folksy twist. .
While still at FTII a spec spot he did for a beer company in Germany won Deb the Konig Ludwig Trophy at the Munich International Students Film Festival. The prize money of 10,000 Euro paid for the rest of his projects including his diploma film - Swayambhu Sen Foresees His End. .
Besides being selected for the Indian Panorama at the International Film Festival of India 2009, this short film has been screened at 6 International Festivals including Festival de Cine Internacional de Barcelona, St. Louis International Film Festival and Gold Lions Film Festival. It also garnered an Honorary Mention at the Columbus International Film & Video Festival. .
However, the call of the ad world would not be denied. .
Dodging past the temptation of Bollywood and wading through murky pools of music videos, Deb found himself (broke and dying to prove his worth) where he was always meant to be - at 140 Famous; doing what he was always meant to do - fight for people's attention in the short gaps between TV shows. .
And so, it came to pass that Deb Medhekar (both hair and talent flying) became part of the next wave of directors at Equinox. .
“All my life I live like I’m under water. It’s only when I’m making a film does it feel like I have come up to breathe." - Swayambhu Sen
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Deb’s distinctive hairdo (or the lack of it) points us back to its origins at the anti-everything institute in Pune (FTII) where Deb acquired his characteristic hands-on, quirky-graphic aesthetic which allows him to deal with heavy visual effects while retaining a certain folksy twist. .
While still at FTII a spec spot he did for a beer company in Germany won Deb the Konig Ludwig Trophy at the Munich International Students Film Festival. The prize money of 10,000 Euro paid for the rest of his projects including his diploma film - Swayambhu Sen Foresees His End. .
Besides being selected for the Indian Panorama at the International Film Festival of India 2009, this short film has been screened at 6 International Festivals including Festival de Cine Internacional de Barcelona, St. Louis International Film Festival and Gold Lions Film Festival. It also garnered an Honorary Mention at the Columbus International Film & Video Festival. .
However, the call of the ad world would not be denied. .
Dodging past the temptation of Bollywood and wading through murky pools of music videos, Deb found himself (broke and dying to prove his worth) where he was always meant to be - at 140 Famous; doing what he was always meant to do - fight for people's attention in the short gaps between TV shows. .
And so, it came to pass that Deb Medhekar (both hair and talent flying) became part of the next wave of directors at Equinox. .
“All my life I live like I’m under water. It’s only when I’m making a film does it feel like I have come up to breathe." - Swayambhu Sen
Nitin Parmar
Director
Nitin used to be familiar with the concept of sleep; until he was introduced to the intoxicating world of filmmaking. Sleep is now a concept that is as alien as a half-finished job.
He moved to Mumbai in 1998 and took the conventional road, studying for a B.Com that was useful for one thing: it helped him decide that he didn't want to be an MBA, or anything that involved crunching numbers. Soon after attending roughly 0% of lectures and 100% of college theater dramatics and inter-college festivals, Nitin jumped full throttle into settling down behind the camera.
What he values most is variety in his work; with fresh ideas and new challenges, evinced by the diverse films he has directed- car commercials for Hyundai i10 and Toyota Etois. Laptop commercials for Acer, Jewelry commercials for the Forever Group an uber stylish title sequence for an upcoming film, a Digital film for Intel – Dharavi which won him a Blue Elephant at the Kyoorius awards a campaign of 52 films for Big Bazaar and the 1st Digital interactive film from India for DBS Chilli Paneer which was voted the best Digital campaign for 2014 by NDTV and won the Content Marketing Campaign of the Year at Content Marketing Summit (Asia).
He prides himself on having an eye for detail and his creative commitment is further amplified by his love for the written word. Nitin is also a writer and has contributed in that department to most of his work both behind the camera and in front of the page.
As a Director at Equinox, he hopes to take his tireless passion to the next level. And, hopefully spend many more sleepless nights in pursuit of our shared vision.
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OUR CORE TEAM
Anna Ipe
Production Designer
Anna Ipe, our Production Designer, brings two decades of experience across commercials, feature films, series, and documentaries. A graduate of St. Xavier’s College and Sophia’s SCM program, she joined Equinox in 2005 and has since led Production Design for several major advertising campaigns. Her work on Ram Madhvani’s Neerja earned Best Production Design at Filmfare, Zee Cine, IIFA, FOI Online Awards, and SABTA. Her documentary credits include Sumantra Ghosal’s The Unseen Sequence and Kaifinama.
Anna also designed the International Emmy-nominated series Aarya, with her work nominated across seasons for Art Direction and Production Design, including at the Filmfare OTT Awards and the Indian Streaming Academy Awards. Known for research-driven builds, a collaborative approach, and an instinct for storytelling through space, Anna brings precision, optimism, and her signature bubbly personality to every set—making the creative journey as rewarding as the final result.
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Anna also designed the International Emmy-nominated series Aarya, with her work nominated across seasons for Art Direction and Production Design, including at the Filmfare OTT Awards and the Indian Streaming Academy Awards. Known for research-driven builds, a collaborative approach, and an instinct for storytelling through space, Anna brings precision, optimism, and her signature bubbly personality to every set—making the creative journey as rewarding as the final result.
Raja Ved
Chief Financial Officer | Commercial Head | Legal liaison
Equinox Films was just another name on Raja’s responsibilities list during his internship with B R Kapadia & Sons – a reputed firm of Chartered Accountants.
Running between a long list of clients Raja could hardly guess how closely involved his life would be with that of this one film company.
By 1987 Equinox had had enough of the ad hoc accounting methods that ran most production houses. The company was looking for a young, forward-thinking person to head up their spanking new Accounts Department.
Enter Raja Ved.
Raja not only disciplined the accounting methodology of Equinox but he also introduced a sense of calm to the hitherto unruly proceedings. Today Raja has the experience and maturity that is the envy of other production houses. He is often called upon to share his views on larger industry matters or advise fledgling film companies.
Many would kill to have him run their accounts. Well, too bad. Because, over the years, Raja has become not just Equinox’s Chief Accountant but, more valuably, he is at the very heart of the Equinox family.
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Raja not only disciplined the accounting methodology of Equinox but he also introduced a sense of calm to the hitherto unruly proceedings. Today Raja has the experience and maturity that is the envy of other production houses. He is often called upon to share his views on larger industry matters or advise fledgling film companies.
Many would kill to have him run their accounts. Well, too bad. Because, over the years, Raja has become not just Equinox’s Chief Accountant but, more valuably, he is at the very heart of the Equinox family.
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